The Problem

In 2024, the cost to build software dropped to near-zero. But the cost to figure out what to build remained exactly the same: weeks of founder time or $15,000+ to external consultants. Startups were either skipping validation entirely (and failing) or burning their runway before writing a line of code.

Our Solution

We built an orchestra of autonomous AI agents—a 24/7 strategy team ready to deploy the moment you have an idea. Instead of acting as a wrapper around an LLM, Emotix simulates an entire product team: researchers hunting for competitors, an AutoPO structuring the PRD, and a QA agent auditing the strategy.

"The most expensive mistake a startup can make is building something nobody wants efficiently."

Our Mission

To democratize world-class product strategy. We believe that a lone founder in a coffee shop should have access to the same rigorous market research and structured product briefs as a Series C tech giant.